China passes Japan in mobile internet ad spend

China’s Taking Over Mobile Ad Spending in APAC. Period

As appeared first on | Author : By Media Buying

Mobile internet ad spending in China will more than triple this year, according to eMarketer’s latest estimates of ad spending around the world. We predict spending on display and search ads delivered to mobile internet-connected devices will reach more than $2.83 billion this year, up from less than $1 billion in 2013. By 2017, mobile internet ad spending in China will surpass $12 billion.

If you are having an Internet marketing plan, social media marketing initiatives, sales strategies,mobile advertising strategy using mobile apps in your online marketing campaigns is a must.

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21-Apr      Total world mobile games revenue to top 40 billion in 2017
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